The Art of Double-Cleansing

 

All good skincare routines start with a thorough cleansing ritual. Each day, our skin is exposed to a barrage of impurities. Bacteria, airborne pollutants, excess sebum, and dead skin cells build up on the skin and may block pores, which can lead to breakouts, blackheads, and other skin issues.

You may have heard of double cleansing—a skincare method that involves using two different types of cleansers to completely cleanse the skin. We are excited to introduce our new new Phytoderm™ Cleansing Oil, specially formulated to be the perfect first step in your double-cleansing routine. Before diving into our new product, let’s explore the double-cleansing method.

 

 

What is double cleansing?

As the name suggests, double cleansing involves washing your face twice. However, it is far more than simply repeating the cleaning step. For an effective double cleansing routine, you begin with an oil-based cleanser to remove makeup and impurities, followed by a water-based cleanser to deeply cleanse and refresh the skin.

What is double cleansing?

As the name suggests, double cleansing involves washing your face twice. However, it is far more than simply repeating the cleaning step. For an effective double cleansing routine, you begin with an oil-based cleanser to remove makeup and impurities, followed by a water-based cleanser to deeply cleanse and refresh the skin.

 

Is double cleansing for everyone?

If you wear makeup or sunscreen daily, double cleansing is a must for your skincare routine. Additionally, certain lifestyle factors can make it even more beneficial—such as spending extended time outdoors, where your skin is exposed to pollution, coupled with increased sebum and perspiration in warmer climates, which increases the risk of clogged pores.

You might be surprised to learn that oily skin benefits from double cleansing. Since oil and water don’t naturally mix, relying solely on a water-based gel or foam cleanser won’t effectively remove excess sebum and oil.

All skin types and conditions can benefit from a daily double cleanse, but it's important to select a product adapted to the skin’s needs.

How to double cleanse?

 

 

Step 1

The first step is to remove oil-based products and impurities , such as makeup or sunscreen, from the skin using an oil-based cleanser. Oil molecules in the oil-based cleanser attract oil molecules on the skin, whether it is makeup, sunscreen, excess sebum, or perspiration, making it easier for the water-based cleanser in step two to perfectly cleanse the skin.

We suggest applying the oil cleanser to dry skin, on the face, eyes, and lips, and massaging it into the skin for about 45 seconds. Then, add water to create a milky emulsion and rinse the cleanser off with a face cloth moistened with lukewarm water.

Step 1

The first step is to remove oil-based products and impurities , such as makeup or sunscreen, from the skin using an oil-based cleanser. Oil molecules in the oil-based cleanser attract oil molecules on the skin, whether it is makeup, sunscreen, excess sebum, or perspiration, making it easier for the water-based cleanser in step two to perfectly cleanse the skin.

We suggest applying the oil cleanser to dry skin, on the face, eyes, and lips, and massaging it into the skin for about 45 seconds. Then, add water to create a milky emulsion and rinse the cleanser off with a face cloth moistened with lukewarm water.

 

Step 2

The second step is to use a water-based cleanser, best suited to the skin type, to remove any remaining impurities.

 

Introducing your ultimate first step cleanser: Phytoderm™ Cleansing Oil

This luxurious fragrance-free nectar gently pre-cleanses and removes makeup while maintaining the skin’s balance. When in contact with water, its oily texture transforms into an emulsion, allowing for quick and easy rinsing.

 

 

Benefits

  • Dissolves waterproof makeup, sunscreen and
    impurities
  • Can be used on its own or paired with a G.M. COLLIN water-based cleanser as part of a double cleansing ritual
  • Prepares the skin to better absorb all products and
    treatments applied afterwards
  • Maintains the skin’s balance and protects its
    moisture barrier
  • Leaves the skin soft and radiant

 

 

Formulated with:

  • Jojoba Oil (Simmondsia Chinensis seed oil): Soothes
    and hydrates
  • Argan Oil: Nourishes
  • Squalane: Protects the skin’s moisture barrier
  • Vitamin E: Antioxidant

 

 

Clinical results

  • 100% noticed that makeup is removed perfectly*
  • 95% noticed a feeling of comfort and softness on the skin*
  • 95% noticed that the product leaves no greasy residue on the skin*
  • Subjective study on 41 women, performed by Lab. Dermo-Cosmetik (G.M. COLLIN) on site.

Benefits

  • Dissolves waterproof makeup, sunscreen and
    impurities
  • Can be used on its own or paired with a G.M. COLLIN water-based cleanser as part of a double cleansing ritual
  • Prepares the skin to better absorb all products and
    treatments applied afterwards
  • Maintains the skin’s balance and protects its
    moisture barrier
  • Leaves the skin soft and radiant

Formulated with:

  • Jojoba Oil (Simmondsia Chinensis seed oil): Soothes
    and hydrates
  • Argan Oil: Nourishes
  • Squalane: Protects the skin’s moisture barrier
  • Vitamin E: Antioxidant

Clinical results

  • 100% noticed that makeup is removed perfectly*
  • 95% noticed a feeling of comfort and softness on the skin*
  • 95% noticed that the product leaves no greasy residue on the skin*

* Subjective study on 41 women, performed by Lab. Dermo-Cosmetik (G.M. COLLIN) on site.

Complete your double cleansing ritual

Complete your double cleansing ritual with the Phytoderm™ Cleansing Oil by following up with a water-based cleanser tailored to your skin type and condition.

 

DEHYDRATED SKIN

Match with Hydramucine Cleansing Milk

SENSITIVE SKIN

Match with Sensitive Cleansing Milk

OILY SKIN

Match with Puractive+ Cleansing Gel

ACNE-PRONE SKIN

Match with Puractive+ Cleansing Foam